{"id":41228,"date":"2025-09-23T00:40:19","date_gmt":"2025-09-22T22:40:19","guid":{"rendered":"https:\/\/2b-advice.com\/glossary\/gewinnspiele\/"},"modified":"2025-09-25T17:40:09","modified_gmt":"2025-09-25T15:40:09","slug":"jeux-concours","status":"publish","type":"glossary","link":"https:\/\/2b-advice.com\/fr\/glossary\/gewinnspiele\/","title":{"rendered":"Jeux-concours"},"content":{"rendered":"<h1>Jeux-concours<\/h1>\n<p><strong>Que signifie \"jeux-concours\" ?<\/strong><\/p>\n<p>Les jeux-concours, les concours et autres mesures similaires sont des instruments de marketing tr\u00e8s appr\u00e9ci\u00e9s. Selon les cas, les participants doivent r\u00e9pondre \u00e0 des questions, r\u00e9soudre des \u00e9nigmes, publier des contenus sp\u00e9cifiques sur les m\u00e9dias sociaux ou simplement fournir leurs donn\u00e9es personnelles.<\/p>\n<h2>Exemple pratique<\/h2>\n<p>Dans le cadre de jeux-concours, une entreprise utilise des donn\u00e9es personnelles pour des mesures publicitaires cibl\u00e9es et obtient au pr\u00e9alable les consentements n\u00e9cessaires \u00e0 cet effet.<\/p>","protected":false},"excerpt":{"rendered":"<p>Les jeux-concours, les concours et autres mesures similaires sont des instruments de marketing tr\u00e8s appr\u00e9ci\u00e9s. Selon les cas, les participants doivent r\u00e9pondre \u00e0 des questions, r\u00e9soudre des \u00e9nigmes, publier des contenus sp\u00e9cifiques sur les m\u00e9dias sociaux ou simplement fournir leurs donn\u00e9es personnelles.<\/p>","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-41228","glossary","type-glossary","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gewinnspiele - Ailance<\/title>\n<meta name=\"description\" content=\"Begriff Gewinnspiele im Datenschutz: Definition, Zweck &amp; Anwendung \u2013 DSGVO\u2011Bezug. 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