{"id":41228,"date":"2025-09-23T00:40:19","date_gmt":"2025-09-22T22:40:19","guid":{"rendered":"https:\/\/2b-advice.com\/glossary\/gewinnspiele\/"},"modified":"2025-09-25T17:40:09","modified_gmt":"2025-09-25T15:40:09","slug":"competitions","status":"publish","type":"glossary","link":"https:\/\/2b-advice.com\/en\/glossary\/gewinnspiele\/","title":{"rendered":"Competitions"},"content":{"rendered":"

Competitions<\/h1>\n

What does sweepstakes mean?<\/strong><\/p>\n

Competitions, contests and similar measures are popular marketing tools. Depending on the individual case, participants may have to answer questions, solve puzzles, post certain social media content or simply provide their personal data.<\/p>\n

Practical example<\/h2>\n

In the context of competitions, a company uses personal data for targeted advertising measures and obtains the necessary consent beforehand.<\/p>","protected":false},"excerpt":{"rendered":"

Competitions, contests and similar measures are popular marketing tools. Depending on the individual case, participants may have to answer questions, solve puzzles, post certain social media content or simply provide their personal data.<\/p>","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-41228","glossary","type-glossary","status-publish","hentry"],"yoast_head":"\nGewinnspiele - Ailance<\/title>\n<meta name=\"description\" content=\"Begriff Gewinnspiele im Datenschutz: Definition, Zweck & Anwendung \u2013 DSGVO\u2011Bezug. 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