{"id":41185,"date":"2025-09-23T00:40:18","date_gmt":"2025-09-22T22:40:18","guid":{"rendered":"https:\/\/2b-advice.com\/glossary\/consent-management-tool\/"},"modified":"2025-09-25T17:18:31","modified_gmt":"2025-09-25T15:18:31","slug":"consent-management-tool","status":"publish","type":"glossary","link":"https:\/\/2b-advice.com\/en\/glossary\/consent-management-tool\/","title":{"rendered":"Consent Management Tool"},"content":{"rendered":"<h1>Consent Management Tool<\/h1>\n<p><strong>What does Consent Management Tool mean?<\/strong><\/p>\n<p>Consent management tools (from the English term \"consent\") or, more colloquially, cookie banners or cookie layers are integrated into websites in order to obtain the consent of website visitors. This is necessary, for example, if cookies are to be set that are not (technically) necessary to provide the basic service expressly requested by the user. This is both regulated in the TDDDG (Section 25) and stipulated by the so-called \"Planet49\" ruling of the ECJ of October 1, 2019 (Ref. C_673\/17). These requirements apply not only to cookies, but also to similar web technologies, such as browser fingerprinting, localStorage, web beacons, etc.<\/p>\n<h2>Practical example<\/h2>\n<p>Before processing certain data, the company obtains the consent management tool of the data subject, for example via a cookie banner on the website.<\/p>","protected":false},"excerpt":{"rendered":"<p>Consent management tools (from the English term \"consent\") or, more colloquially, cookie banners or cookie layers are integrated into websites in order to obtain the consent of website visitors. This is necessary, for example, if cookies are to be set that are not (technically) necessary to provide the basic service expressly requested by the user. This is both regulated in the TDDDG (Section 25) and stipulated by the so-called \"Planet49\" ruling of the ECJ of October 1, 2019 (Ref. C_673\/17). These requirements apply not only to cookies, but also to similar web technologies, such as browser fingerprinting, localStorage, web beacons, etc.<\/p>","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-41185","glossary","type-glossary","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Consent Management Tool - Ailance<\/title>\n<meta name=\"description\" content=\"Was ist Consent Management Tool? Definition, Bedeutung &amp; DSGVO\u2011Bezug \u2013 kompakt erkl\u00e4rt \u2013 Praxisbeispiele. 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