{"id":41313,"date":"2025-09-23T00:40:23","date_gmt":"2025-09-22T22:40:23","guid":{"rendered":"https:\/\/2b-advice.com\/glossary\/telefonwerbung\/"},"modified":"2025-09-25T19:24:22","modified_gmt":"2025-09-25T17:24:22","slug":"telefonwerbung","status":"publish","type":"glossary","link":"https:\/\/2b-advice.com\/de\/glossary\/telefonwerbung\/","title":{"rendered":"Telefonwerbung"},"content":{"rendered":"<h1>Telefonwerbung<\/h1>\n<p><strong>Was bedeutet Telefonwerbung?<\/strong><\/p>\n<p>Bei Anrufen mit werblichen Inhalten handelt es sich \u2013 sprachlich analog zum E-Mail-Marketing \u2013 um Telefonmarketing (oder auch Telefonwerbung).<\/p>\n<h2>Praxisbeispiel<\/h2>\n<p>Im Rahmen von Telefonwerbung nutzt ein Unternehmen personenbezogene Daten f\u00fcr gezielte Werbema\u00dfnahmen und holt daf\u00fcr zuvor die n\u00f6tigen Einwilligungen ein.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bei Anrufen mit werblichen Inhalten handelt es sich \u2013 sprachlich analog zum E-Mail-Marketing \u2013 um Telefonmarketing (oder auch Telefonwerbung).<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-41313","glossary","type-glossary","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Telefonwerbung - Ailance<\/title>\n<meta name=\"description\" content=\"Begriff Telefonwerbung im Datenschutz: Definition, Zweck &amp; Anwendung \u2013 DSGVO\u2011Bezug. 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