{"id":41235,"date":"2025-09-23T00:40:20","date_gmt":"2025-09-22T22:40:20","guid":{"rendered":"https:\/\/2b-advice.com\/glossary\/ip-adresse\/"},"modified":"2025-09-25T18:30:43","modified_gmt":"2025-09-25T16:30:43","slug":"ip-adresse","status":"publish","type":"glossary","link":"https:\/\/2b-advice.com\/de\/glossary\/ip-adresse\/","title":{"rendered":"IP-Adresse"},"content":{"rendered":"<h1>IP-Adresse<\/h1>\n<p><strong>Was bedeutet IP-Adresse?<\/strong><\/p>\n<p>Jedes Ger\u00e4t, welches in ein Netzwerk eingebunden ist bzw. Zugang zum Internet hat, erh\u00e4lt eine individuelle \u201eAnschrift\u201c zugewiesen, damit es eindeutig identifizierbar ist und unproblematisch erreicht werden kann. Dies wird durch IP-Adressen erreicht, bei denen es sich um eine Kombination aus Zahlen und Buchstaben handelt (z. B. \u201e192.168.12.171\u201c). Nur mithilfe von IP-Adressen k\u00f6nnen \u00fcber das Internet Informationen ausgetauscht bzw. Server angesteuert werden. Ohne IP-Adressen w\u00e4re also der Versand von E-Mails, der Besuch von Websites oder die Nutzung von Angeboten in der Cloud nicht m\u00f6glich, ebenso wenig wie die Realisierung des Internets der Dinge.<\/p>\n<h2>Praxisbeispiel<\/h2>\n<p>Im Rahmen von IP-Adresse nutzt ein Unternehmen personenbezogene Daten f\u00fcr gezielte Werbema\u00dfnahmen und holt daf\u00fcr zuvor die n\u00f6tigen Einwilligungen ein.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jedes Ger\u00e4t, welches in ein Netzwerk eingebunden ist bzw. Zugang zum Internet hat, erh\u00e4lt eine individuelle \u201eAnschrift\u201c zugewiesen, damit es eindeutig identifizierbar ist und unproblematisch erreicht werden kann. Dies wird durch IP-Adressen erreicht, bei denen es sich um eine Kombination aus Zahlen und Buchstaben handelt (z. B. \u201e192.168.12.171\u201c). Nur mithilfe von IP-Adressen k\u00f6nnen \u00fcber das Internet Informationen ausgetauscht bzw. Server angesteuert werden. Ohne IP-Adressen w\u00e4re also der Versand von E-Mails, der Besuch von Websites oder die Nutzung von Angeboten in der Cloud nicht m\u00f6glich, ebenso wenig wie die Realisierung des Internets der Dinge.<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-41235","glossary","type-glossary","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>IP-Adresse - Ailance<\/title>\n<meta name=\"description\" content=\"IP-Adresse einfach erkl\u00e4rt: Definition, rechtliche Grundlage &amp; Praxis \u2013 DSGVO\u2011Bezug. 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